.med domain pre-registrations exceed 40,000, with the healthcare industry actively preparing for the new top-level domain.

Recently, pre-registrations for the new top-level domain (TLD) .med have surpassed 42,000 in its initial opening, garnering significant industry attention. Operated by Medistry LLC, the domain is open to global medical institutions, healthcare professionals, pharmaceutical and biotech companies, and aims to provide a more trusted and recognizable online identity for the healthcare industry.

Reputedly, well-known medical institutions and brands including Biogen, CVS, Stanford University, Bayer, Mayo Clinic, and Ozempic have already registered for the .med domain. High-quality and intuitive domains such as Sports.med, Rehab.med, Life.med, Oncology.med, and Therapy.med have also been pre-ordered.

Unlike open-access extensions like .com or .org, .med is positioned as a premium domain for the healthcare sector. Its higher registration threshold effectively reduces misleading information and helps improve search engine results. Industry-specific URLs like www.nasa.gov and www.amazon.jobs have long demonstrated that niche top-level domains can significantly enhance a brand's professionalism and credibility. The launch of .med is expected to bring similar brand advantages to the healthcare industry.

Ray Fassett, Managing Director of Medistry LLC, stated that .med URLs offer medical professionals and organizations a new way to earn trust and enhance their online presence, and their value is "unparalleled."

Registrations for .med domains are currently underway through a network of authorized domain registrars, and it is expected that by the end of this year, millions of people will be visiting URLs ending in .med, ushering in a new era of online brand competition for the healthcare industry.

Source: Medistry