Sim.ai changes hands for $220,000, and the popularity of .ai domain names continues to rise

Recently, veteran domain name investor Andy Booth announced that he sold the domain name Sim.ai for $220,000. Currently, the domain name has been directed to the blog site simulation.com.

"Sim" is a common abbreviation of "Simulation" and is widely used in engineering simulation, AI training, digital twins, virtual reality, game development and other fields. It is commonly seen in terms such as SimTech, SimEngine, SimLab, etc. As a domain name keyword, it is not only highly versatile and highly adaptable to the industry, but also highly technical and forward-looking, especially suitable for building AI platforms or technology brands.

In recent years, as artificial intelligence has accelerated its penetration into various industries, the .ai suffix has quickly become an important symbol of startups and technology brands, and market demand has continued to rise. Compared with traditional .com, .ai can more intuitively convey the technical attributes of the company, so the domain name form of "one word combination + .ai" is becoming a high-value asset.

Since 2025, the .ai domain name trading market has been active, and many high-quality domain names have been sold at high prices, including:

Cloud.ai— sold for $600,000, suitable for platforms combining cloud computing and AI, with high industry versatility;

Rush.ai— sold for $300,000, short and powerful, suitable for AI products that emphasize speed and intelligence;

Breeze.ai— sold for $225,000, implying an "easy, smooth" AI experience, with a strong sense of brand;

Ace.ai— sold for $205,000, representing "top, expert", often used in intelligent auxiliary tools;

Rank.ai— sold for $200,000, suitable for AI scenarios such as search ranking and algorithm scoring, with a clear vertical direction.

The transaction of Sim.ai is a microcosm of this trend—the concise, easy-to-remember, and semantically precise .ai domain name has a natural advantage in brand building and market communication, and is therefore favored by both terminals and investors.

As artificial intelligence penetrates into industries such as education, healthcare, manufacturing, and finance, keyword domains centered around core capabilities (such as simulation, reasoning, and generation) are becoming an important part of brand assets. As a representative of these, Sim.ai not only fits the direction of technological development, but is also expected to release greater value in future commercialization.