How much does a famous enterprise spent on the brand domain name?It's enough to see these 100!

Industry Information 05 Sep 2023 11:21:20 AM By:DN domain name editor
Abstract:

In the domain industry, various domain transactions showcase excitement, with many high-value deals making a lasting impression. Today, this article compiles 100 cases of premium domain acquisitions and their subsequent use by end-users.

In the domain industry, various domain transactions showcase excitement, with many high-value deals making a lasting impression. Today, this article compiles 100 cases of premium domain acquisitions and their subsequent use by end-users. You can undoubtedly sense why they have such a deep appreciation for domain names!

1. In June 2014, after acquiring xiaomi.com, Xiaomi spent $3.6 million to acquire mi.com, comprehensively protecting the Xiaomi international brand.

2. 37 Games acquired 37.com for $1.96 million.

3. Joyy Inc. invested $950,000 to acquire 100.com, and this domain has changed hands again since then.

4. Tongcheng.com invested tens of millions to acquire "lv you" (travel) domain LY.com.

5. Sohu Changyou spent $800,000 to acquire wan.com.

6. Quyou invested nearly 15 million RMB to acquire the "you xi" (game) domain youxi.com.

7. Charmhui acquired mei.com from Chinese investor Miller for millions of RMB.

8. JD.com invested ¥30 million to acquire JD.com.

9. Alibaba purchased jutudi.com for ¥2.8 million.

10. Mogujie invested ¥5 million each to acquire "xiao dian" (xiaodian.com, meaning "small store") and "kai dian" (kaidian.com, meaning "open store").

11. Pocket Shopping invested ¥5 million to acquire "wei dian" (weidian.com, meaning "micro-store").

12. 58.com invested ¥2 million to acquire "xue che" (xueche.com, meaning "learn to drive").

13. Bitauto (Yiche.com) invested ¥3 million to acquire "dian dong" (diandong.com, meaning "electric").

14. Moji Weather spent millions to acquire "mo ji" (moji.com), replacing mojichina.com.

15. Qunar invested ¥3 million to acquire "qu a" (qua.com, meaning "go there").

16. Netease Kaola, later acquired by Alibaba for $2 billion, invested $1.5 million to acquire "kao la" (kaola.com).

17. Cloud School invested ¥3 million to acquire "yun xiao" (yunxiao.com, meaning "cloud school").

18. Netease invested millions to acquire "xiu pin" (xiupin.com, meaning "showcase").

19. 360.com spent ¥100 million to acquire 360.com, setting a new record for domain acquisitions in China.

20. LeEco (LeTV) spent nearly $20 million to acquire le.com.

21. Lufax invested $18 million to acquire lu.com.

22. Youxin, a used car platform, spent $3 million to acquire xin.com.

23. Haoxiangtou, a financial services company, acquired the 3-letter domain HXT.com for ¥1.2 million.

24. hg.com was repurchased by a Chinese investor for ¥20 million, after reportedly rejecting an earlier offer of ¥30 million.

25. Ya Bishi (Abbott) spent nearly ¥10 million to acquire the "nai fen" (nf.com, meaning "milk powder") domain.

26. China Ping An, a leading insurance company, invested over a million RMB to acquire the three-character domain "cai fu bao" (caifubao.com, meaning "wealth treasure").

27. Xiao Zhan Education spent ¥2 million to acquire zhan.com.

28. Japanese internet giant GMO Inc. spent ¥42 million RMB to acquire the single-letter domain Z.com.

29. China Fortune Network spent $5 million to acquire touzi.com.

30. Duanrong, China's first short-term financing platform, invested ¥2 million to acquire "duan rong" (duanrong.com, meaning "short-term financing").

31. Maimai, a professional networking platform, spent ¥310,000 to acquire the domain maimai.cn for website development.

32. The domain wanwan.com was acquired for ¥10 million and used to establish a gaming platform.

33. Fuwu.com, an official domain of Fuwu, was reportedly purchased for ¥3.68 million.

34. Tule Technology spent ¥13 million to acquire the domain 78.com.

35. Ping An Bank acquired the domain chengyi.cn for ¥100,000.

36. IG Group, a British financial company, made a high-priced acquisition of ig.com for $4.7 million (approximately ¥30 million).

37. Tencent spent ¥30 million to acquire weixin.com.

38. Kongdejing, investing millions, acquired yunduo.com to enter the children's wearable industry.

39. The "mei fang" (meifang.com, meaning "beautiful house") domain was traded for over ¥1 million.

40. 58.com invested ¥1.5 million to acquire the "xue che" (xueche.com, meaning "learn to drive") domain.

41. Lexin acquired lexin.com for a seven-figure sum, reportedly exceeding one million US dollars.

42. Fengli Financial, investing seven figures, launched the domain fengli.com for its financial services.

43. China Rongjin (CRJ) invested nearly ¥10 million to acquire the "qian bao" (qianbao.com, meaning "wallet") domain.

44. Mishijia spent ¥1.05 million to acquire mishi.com.

45. 51dns.com made a multimillion-dollar acquisition of dns.com.

46. Wangzhong.com was acquired for millions by Wangzhong Network.

47. Feiyang Company acquired the double-pin domain juyou.com for a six-figure sum.

48. Dawan.com was traded for a million RMB.

49. Yinke.com, a double-pin domain, was acquired for several hundred thousand RMB by Yinker.

Here are the translations for the remaining domain name acquisitions:

50. China's Bitcoin mining pool, "bi wang," started using the 2-letter domain BW.com.

51. Youku Tudou Group acquired the domain heyi.com to establish Heyi Pictures.

52. Guangxi April Investment Company acquired GX.com.

53. Kugou acquired KTV.com.

54. iQiyi acquired QY.com.

55. Baicheng Travel Network acquired baicheng.com and built a brand-new official website.

56. ArtGo Holdings acquired YS.com.

57. Fanli.com acquired fanli.com.

58. Duomai acquired dn.com to establish an international domain trading platform.

59. Maybelline acquired meibaolian.com.

60. Maybelline acquired meibaolian.com.

61. Snowball Chuangjin (Beijing) Investment Management Consulting Co., Ltd. acquired qianba.com to launch Money Bar Network.

62. Lianjia Real Estate acquired lianjia.com.

63. Sina Aicai started using aicai.com.

64. Xiaopi Games acquired xiaopi.com.

65. "chuang tou quan" (Venture Capital Circle) acquired the 2-letter domain VC.cn.

66. Baidu Translate acquired the double-pin domain fanyi.com and started using it.

67. Shanghai Yinqiao Financial Information Service Co., Ltd. acquired the double-pin domain yinqiao.com.

68. Xigua Video's official website acquired and started using the domain xigua.com.

69. Qinqin Group, a group buying website, upgraded to the primary domain qinqin.com.

70. Shenzhen Jinliang Entrepreneurship Information Consulting Co., Ltd. acquired yunchou.com and used it to establish the "yun chou" (Yun Chou) Internet equity crowdfunding platform.

71. Niunai.com was acquired and started using it by Milk Network.

72. Yiche.com acquired the full set of domain names for huimaiche.com.

73. The job recruitment platform "nei tui wang" (neitui.com) acquired the domain name neitui.com.

74. 360 started using qiku.com for its Qiku smartphone brand.

75. Lvyetravel started using the double-pin domain lvye.com for its official website.

76. Alibaba acquired the domain name 10029.com for its virtual operator customer service number.

77. Yunchao.com's desktop cloud leasing service was launched after being acquired by Yunchao Technology.

78. Chexiang.com was heavily promoted by Chexiang Network.

79. MJ.com was acquired by the foreign company Media Options.

80. Walmart acquired the home retail company Art.com.

81. Youlu Education officially started using youlu.com for a major upgrade.

82. JD.com launched the "wang yin qian bao" (Online Banking Wallet) and reused the online banking domain wangyin.com.

83. E-commerce brand NALA upgraded to "li zi" (Lizi) and acquired the domain name lizi.com.

84. Kugou acquired kumi.com to build Kumi Music.

85. Shanghai Lianshang acquired the premium domain wifi.com.

86. 58.com acquired qiangui.com to enter the financial industry.

87. Cheetah Mobile acquired liebao.com.

88. Alibaba acquired xiaopu.com and launched Xiaopu, a small shop platform.

89. Sina Weibo confirmed the acquisition of yizhibo.com, a live streaming platform.

90. Wangzhong.com was acquired for millions by NetEase.

91. China Telecom acquired the three-pin domain tianyigou.com for "tian yi gou" (Tianyi Shopping).

92. Tianxun.com was acquired by Tianxun Network.

93. Chuxiong.com, a double-pin domain, was put into use by Chuxiong Network.

94. Xiaopi Games acquired xiaopi.com.

95. Yiche.com acquired the complete set of domain names for huimaiche.com.

96. Car Sharing Network launched a widespread promotion of chexiang.com.

97. Tianyintongxun acquired 170.com.

98. Jinchanzi.com was acquired for a six-figure sum and put into use by Jinchanzi.

99. The official website of Xigua Video acquired and started using the domain name xigua.com.

100. Geshanglicai.com was put into use by Geshang Finance.

In reviewing these 100 domain names acquired and used by various companies, they all share common characteristics such as being easy to remember, having rich meanings, bringing their own traffic, and having strong universality. These are also key factors in determining the quality of a domain name. With the rapid spread of the internet, virtual assets have become more valuable, and both end-users and domain investors are tirelessly pursuing better domain names. It can be affirmed that scarce domain name resources will remain a target for future capital investment battles.

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How much does a famous enterprise spent on the brand domain name?It's enough to see these 100!