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According to foreign media reports, in April of this year, David Clements, CEO of Brannans, congratulated the founder of Cold Plunge on acquiring Plunge.com. The company had been using TheColdPlunge.com for its website,
According to foreign media reports, in April of this year, Brannans CEO David Clements congratulated the founder of Cold Plunge on acquiring Plunge.com. The company had been using TheColdPlunge.com for its website, and the acquisition of Plunge.com marks a fantastic domain upgrade.
At the time of the domain upgrade announcement, the purchase price of Plunge.com was undisclosed. Thanks to the podcast "My First Million" (and also thanks to Braden Pollock for bringing it to my attention), we now know that the cost of acquiring Plunge.com was $250,000 (approximately 1.78 million RMB). Reportedly, the company purchased the domain from a jazz band in New Orleans.
Registered in November 1995, Plunge.com has been around for 28 years. The website's focus is on personal sauna and bathing projects. The concept aligns perfectly with the foreign trend of ice bucket challenges, believed to promote blood circulation and increase resistance. The English word "Plunge" carries meanings of diving and immersion, making the domain and the project a perfect match.
The $250,000 sales amount for Plunge.com has been added to the recent single-word .com sales list on Embrace.com. Once Ron Jackson adds this transaction to the sales report on DNJournal, it will rank among the top 25 public sales so far this year.
19 Apr 2025 10:56:39 AMIndustry Information
The recent UDRP case involving the LIBBS.com domain name attracted attention not only because of the outcome, but also because of the registrant’s unusual defense: citing DeepSeek as evidence of non-infringement.
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The Virtuoso.ai domain recently sold for $70,000, joining the list of high-value .ai domain sales in 2025. This highlights investors’ continued confidence in premium .ai domains associated with strong brand keywords.
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Google recently announced that it will gradually stop using local Google websites in the form of country code top-level domains (ccTLDs) around the world and redirect them to google.com. This change will take effect in the next few months.
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Recently, the domain name Weaverobotics.com was sold at a high price of 100,000 euros (about 113,292 US dollars), attracting widespread attention in the domain name circle.
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Unlike traditional domain names that are managed by centralized organizations, Web3 domain names use decentralized blockchain technology, making them more secure and difficult to tamper with.
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Recently, Pickle, a startup company focusing on artificial intelligence video generation technology, announced the completion of its brand upgrade and officially launched the domain name Pickle.com.
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