What kind of word domains are more popular? Word domains sell for high prices!

Recently, many word combination domain names have been transacted, and most large overseas enterprises tend to build their brands on single-word domain names, whether they are dictionary words, creatively spelled, or fictional words.

Nevertheless, longer domain names still have their place. In this article, sales records of domain names containing three or more words are compiled.

1. Combination Word Domain Names

In 2019, the word domain name HealthInsurance.com was sold for over 8 million USD. "HealthInsurance" is a combination word with the meaning of "personal health and health insurance."

2. Letter + Word Combinations

What about longer domain names that not only contain letters but also one or more words or broader domain names? Are longer domain names composed of phrases valuable? Here are some sales from three-word and four-word domain names in the .com extension:

- AsSeenOnTV was sold in 2000 for 5 million USD.

- ForSaleByOwner was sold in 2000 for 835,000 USD.

- GamesForGirls was sold in 2011 for 500,000 USD.

- AskYourDoctor was sold in 2011 for 70,000 USD.

- ChanceForLove was sold in 2008 for 60,279 USD.

- IfLooksCouldKill was sold in 2008 for 40,000 USD. The name later expired and was resold at a much lower price.

- JoinTheResistance was sold in 2010 for 30,800 USD.

- ThrillOfTheGrill was sold in 2013 for 30,000 USD.

- OwnTheExperience was sold in 2017 for 25,000 USD.

3. Mainly .COM and .ORG

Summarizing NameBio data from the past 5 years, data on three-word combinations with sales exceeding $1,000 were examined. As shown in the chart below, over 85% of three-word sales come from .com, 10% from .org. This makes sense as many calls to action and meaningful expressions apply to .org.

The proportion of three-word domain sales with a value above $1,000 for .net is less than 2%, and the total sales for all country code top-level domains is less than 3%.

In the international market, most companies prefer to use word domains to build their brands, whether it is a single word or a phrase composed of multiple words. The value of a domain name is often closely related to its meaning and length.

In terms of suffixes, .com and .org are popular choices. To find valuable word domain names, it is often necessary to consider commonly used words. However, due to the scarcity of unique and valuable word domain names in the current market, sometimes you can only rely on regular participation in auctions or patiently wait for opportunities. High-quality word domain names can effectively highlight a brand and establish a strong online presence for businesses.