In 2012, the domain name "PrivateJet.com" was sold for a staggering $30.18 million, making it one of the most expensive domain names in history.
And just yesterday, on September 1st, "PrivateJet.cn" was successfully sold for a seven-figure sum!
According to the seller, this is the highest-priced and highest-returning .cn domain name they have sold to date. There was an interesting twist during the sale, as a German buyer had already paid €5,000 through Sedo to purchase this domain a week ago, but a new buyer was willing to offer a higher price, ultimately causing a breach of contract with Sedo.

The buyer currently operates the "AviationX" website at aviationx.cn, which is the most professional online platform for booking private jets in China. This acquisition of PrivateJet.cn is likely aimed at upgrading their brand domain.
In today's era of scarce .COM domain names, .CN domains are unquestionably among the most valuable. The value of .CN domains will become even more pronounced for the following reasons:
1. Significant Identifying Role, Emphasizing Status:
.CN domains serve as a clear identifier of China on the internet, reflecting cultural identity and confidence in the nation's strength. International companies can also use .CN domains to inform Chinese users that their website is tailored to the Chinese market and offers localized services. For instance, Amazon holds the Z.CN domain, which was used to redirect to the Amazon China official website in 2011, and Google's G.CN domain was bundled and acquired, ultimately pointing to google.cn.
2. Rich Domain Resources, Better Suited for Branding:
.CN domains are as short as .COM domains and have abundant resources, making them a viable alternative to .COM domains. Nowadays, short .COM domain names are nearly exhausted, making it challenging to find a suitable identifier that matches a brand's image. .CN domains offer a larger space for development and utilization, allowing users to select the most satisfying domain through acquisition or registration.
3. Swift Access, Enhanced Security:
In general, .CN domain names are primarily resolved through domestic domain servers, ensuring more stable and faster access for users visiting .CN domain websites. Moreover, in the current uncertain international environment, .CN domain names can ensure that websites remain operational in China, which is highly beneficial for national security.
4. Investment Appreciation, High Returns:
.CN domains have great potential, especially short domains. Two-letter .CN domains are considered extremely valuable, with prices even exceeding millions of dollars for domains like L.CN, W.CN, I.CN, and so on. Short domain names are rare and valuable, especially in the rapidly developing internet age. Nobody wants to spend time remembering a long and complex domain name, so the advantages of short domain names are self-evident.
China has millions of enterprises, but there are currently very few two-letter .CN domains available for trading. In the future, as we continue in the internet age, domain names are akin to the infrastructure of the internet industry, just like water, electricity, and gas. If you own or invest in high-quality .CN domains, you essentially possess real estate in the online world, with enormous appreciation opportunities and astonishing returns!
Although the price of the domain name "PrivateJet.cn" in this transaction was less than one million, its impact will exceed ten million! Just like when Amazon started using Z.CN and Google started using G.CN, this transaction serves as a benchmark in the domain name industry, elevating .CN domain names to a new level!