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The highest-priced domain name sold on May 19, 2026 was Atuin.com, which sold for $38,900. The total transaction value for the day reached $1,054,340, with an average transaction price of $972.64. Compared to the previous day, the number of transactions increased by 5%, and the total transaction value increased by 36%. NameBio also recorded another 3,015 domain name transactions priced below $100, with a total transaction value of $51,624. Source: NameBio

Two letters, supporting nearly half of a nation's finances—how the .ai domain name has become the "digital oil" of the AI era.
What exactly are you buying when you spend millions or even tens of millions of US dollars to buy a domain name?