The Walt Disney Company: A Century of Entertainment Legend and Comprehensive Protection of Official Website Brand Domain Names

The Walt Disney Company (also known as Disney, Disney, or Disney) is a diversified American multinational media conglomerate headquartered in Burbank, California. It began as the Disney Brothers Cartoon Studio, founded by Walt and Roy Disney on October 16, 1923. Disney subsequently developed into the nation's leading animated film production company and also ventured into live-action television and theme park production.

Disney later used the names "The Walt Disney Studio" and "Walt Disney Productions" before adopting its current name in 1986. Today, the Walt Disney Company has expanded its operations to focus on theater, broadcasting, music, publishing, and online media. Its main competitors include the five major Hollywood studios, Warner Bros. Discovery (the merger of WarnerMedia and Discovery), and NBCUniversal, controlled by Comcast. The company employs numerous professional lawyers to protect its intellectual property.

The Walt Disney Company's operations include Parks, Experiences & Consumer Products, Media & Entertainment Distribution, and three content divisions: Studios, Popular Entertainment, and Sports—all focused on developing and producing content for direct-to-consumer, theatrical, and cable platforms. The company is best known for its film studios, with Walt Disney Studios being one of the largest and most prestigious film studios in the United States. The Walt Disney Company owns and operates ABC, one of the major American television networks, as well as cable networks such as Disney Channel, ESPN, ETTV, Freeform, FX, and National Geographic. It also licenses 14 theme parks worldwide.

The Walt Disney Company has been a component of the Dow Jones Industrial Average since May 6, 1991. Mickey Mouse, the iconic character from the company's iconic animated series, remains the company's primary logo and mascot.

I. Introduction to the Walt Disney Company

The Walt Disney Company (DISNEY, TWDC, and Disney or Disney in Chinese) is a large multinational corporation headquartered in the United States. Founded in 1923, it is named after its founder, Walt Disney.

Before 1995, it was translated as Walt Disney in mainland China, Walt Disney, Walt Disney, or Walt Disney in Taiwan, and Walt Disney in Hong Kong.

The Walt Disney Company's film distribution brands include Walt Disney Pictures, Touchstone Pictures, Hollywood Pictures, Miramax Films, 20th Century Studios, LLC, Pixar Animation Studios, and Marvel Studios LLC.

Walt Disney, Touchstone, and Hollywood have collaborated with award-winning filmmaker Jerry Bruckheimer over ten times. Disney also has a distribution partnership with Studio Ghibli. The company owns Disneyland Resort in Los Angeles and Walt Disney World in Orlando, and is licensed to operate Disneyland Paris, Tokyo Disney Resort, Hong Kong Disneyland Resort, and Shanghai Disneyland Resort.

II. Brand Domain Protection for the Walt Disney Company's Official Website

The Walt Disney Company is a diversified international family entertainment and media company with global influence.

History: On October 16, 1923, Walt Disney and his brother Roy founded Disney Brothers Studios in Los Angeles, California, with $3,200. In 1928, they released the first sound cartoon, "Steamboat Willie," which introduced classic characters such as Mickey Mouse. Starting in 1955, Disney theme parks opened around the world. In 1986, the company changed its name to The Walt Disney Company. Between 2006 and 2019, Disney acquired Pixar Animation Studios, Marvel Entertainment, Lucasfilm, and 21st Century Fox, further expanding its media empire.

Business Divisions: Disney Entertainment, ESPN, and Disney Experiences comprise three core divisions. Disney Entertainment encompasses several film studios, including Walt Disney Studios, Marvel Studios, and Lucasfilm, responsible for producing and distributing films, television series, and other content. ESPN primarily focuses on sports-related businesses, including the ESPN Sports channel and the ESPN+ streaming platform. Disney Experiences encompasses the operation, design, and construction of five resorts, 11 theme parks, and two mega-cruise ship lines worldwide.

Company Size: As of August 2025, Disney's total market capitalization is approximately US$209.046 billion. Its operations span over 200 countries and regions, with a large workforce and extensive partnerships.

Corporate Honors: Ranked 4th on Fortune's list of the World's Most Admired Companies in 2020; 183rd on the Fortune Global 500 in 2022; and 87th on the Forbes Global 2000 in 2023.

Domain Registration Strategy: Disney has registered numerous brand-related domain names. Its global official website is http://disney.com, and it also holds the two-letter domain http://go.com for its international online store. It also secures numerous premium domain names, including http://disney.cn, http://family.com, http://kid.com, and http://abc.com.

Domain Arbitration Initiatives: Due to Disney's high brand recognition, domain names are often squatted whenever new projects enter new markets. Disney has secured ownership of many domain names through arbitration, including disneybaby.cn in 2009, the triple-letter domain name dishini.com in 2010, and WaltDisneyWan.com in 2011.

New Technology Application: To better manage and protect domain names, Disney has also obtained a patent for automated domain security assurance. This technology helps the company identify its owned domain names and determine which ones may be vulnerable. It strengthens domain protection by analyzing clues such as WHOIS data, site metadata, IP addresses, and content.

Company Name: The Walt Disney Company.

Official Domain Name: thewaltdisneycompany.com.

Domain Creation Date: March 21, 2005.

Country: United States.

Headquarters: Burbank, USA.

Founded: 1923.

Founder: Walt Disney.