2025Q1 Liquid Domain Name Market Report: Two-letter .com leads the market

GGRG, together with Escrow.com, NameBio, Intelium (parent company of Estibot) and ShortNames.com, released the 34th edition of Liquid Domain Name Overview (LXDO), analyzing the market performance of 614,928 liquid .com domain names.

Two-letter .com leads the market

In the first quarter of 2025, the public transaction volume of liquid domain names increased by 121.61% year-on-year, among which the transaction performance of two-letter (LL) .com domain names was outstanding and became the focus of market attention. With the growing demand for short-character domain names from global brands and investors, the premium space for high-quality LL .com domain names has further increased.

Overall market transaction trend

Two-letter (LL) .com has strong demand, and premium transactions are frequent in the high-end market.

Four-letter (LLLL) .com has the highest transaction volume and strong liquidity, and is still a hot investment.

Three-letter (LLL) .com is favored by end users, and brand acquisitions drive up prices.

Double-letter (Pinyin) .com is actively traded in the Chinese market, and some transaction prices exceed valuations.

Future trends

The value of LL .com has steadily increased, and global buyers continue to pay attention.

Short-letter .com is still the core of the market, and investor demand remains strong.

Market confidence has recovered, investment layout has accelerated, and the growth momentum is expected to continue in the second quarter.

Overall, the mobile domain name market has entered a period of growth, especially the market position of LL .com domain names has been further consolidated. Investors can pay close attention to opportunities in high-end short-letter domain names.