The market value exceeded 200 billion US dollars,and the second largest e-commerce platform changed hands!

Industry Information 07 Sep 2023 02:07:04 PM By:DN platform editor
Abstract:

When it comes to e-commerce, everyone is familiar with it. With the proliferation of e-commerce platforms such as Taobao, JD.com, and Pinduoduo, the domestic e-commerce sector has been achieving year-over-year growth. Last year, the scale o

When it comes to e-commerce, everyone is familiar with it. With the proliferation of e-commerce platforms such as Taobao, JD.com, and Pinduoduo, the domestic e-commerce sector has been achieving year-over-year growth. Last year, the scale of domestic e-commerce reached 35 trillion RMB, accounting for 22% of the national retail market share.

With the advancement of technology and the times, the "E-commerce Law" has given a new definition to e-commerce, encompassing any activity that involves selling goods or services through internet-based services.

If we measure it by this standard, Pinduoduo, which surpassed JD.com in terms of user numbers before, may have to yield its position as the second-largest e-commerce platform.

From the perspective of internet e-commerce companies, Meituan's stock price has surged over 159% since the beginning of the year, with its market value surpassing $100 billion, then $150 billion, and now standing at $200 billion. After all, Meituan's market value far exceeds JD.com (927.29 billion HKD) and Pinduoduo ($99.95 billion USD), making Meituan the third-largest internet company in China. It can be said that the title of the second-largest e-commerce platform has changed hands!

The market value exceeded 200 billion US dollars,and the second largest e-commerce platform changed hands!

A Decade of Ups and Downs: Meituan's Expansion Journey with a Preference for Pinyin Domain Names

Founded a decade ago, Meituan has evolved from a website that only offered group-buying deals into a massive lifestyle services platform offering food delivery, group-buying, ticketing, hotels, ride-hailing, bike-sharing, finance, and even grocery services. In 2019, it became the third-largest internet company in China after Alibaba and Tencent.

It's worth noting that Meituan's founder, Wang Xing, had the foresight to acquire the double-pinyin domain name "Meituan" (meituan.com/.net) before launching Meituan's website on March 4, 2010. Today, this double-pinyin domain name, which perfectly aligns with the brand's name and meaning, serves as the official website domain for "Meituan Waimai" (Meituan Takeout) platform.

In July 2013, Maoyan Movie acquired the double-pinyin domain name "Maoyan" (maoyan.com) and established the independent Maoyan Movie website.

In October 2015, Meituan merged with Dianping, and the domain name "Dianping" (dianping.com) came under Meituan's ownership. Related brand domains like dianpin.com.cn also belong to Meituan.

In September 2016, Meituan acquired Qiandai Bao and finally obtained its own third-party payment license, along with the domain name "Qiandai" (qiandai.com), securing related brand domains like qiandai.com.cn/.net.cn and qiandaipay.cn.

In April 2017, Meituan Dianping launched "Zhenguo Homestay" and acquired the related domain name "Zhenguo" (zhenguo.com/.net).

It's worth mentioning that Meituan also owns a large number of high-quality pinyin domain names such as Mengmai.com (Mumbai), jiezhuan.cn (transfer), and Kuxun.cn (cool news).

Meituan.com has firmly established itself as a dominant player, and a new era is on the horizon!

Meituan's journey from humble beginnings in the internet industry to becoming a renowned company is truly inspiring. Throughout this process, Meituan's emphasis on domain names is deeply ingrained.

For Meituan, which has solidified its position with "Meituan Waimai" (Meituan Takeout), meituan.com has played an indispensable role. Meituan's preference for pinyin domain names is due to their direct association with the brand name, their simplicity and memorability, and their alignment with Chinese input habits—all of which greatly aid in brand promotion and marketing.

What used to seem like an uncertain path to profitability for Meituan has transformed within just a few years, and Meituan's founder, Wang Xing, now has a net worth of $20 billion. Perhaps a new era for Meituan is indeed on the horizon.

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The market value exceeded 200 billion US dollars,and the second largest e-commerce platform changed hands!