Candy company GOAT Foods prepares to launch Cookies.com

Have you guys ever seen something where a company launches a product and a new domain name? It happened in the United States with a foreign company that makes candy, GOAT Foods. the company's domain name is goatfoods.com.

Several candy and food related brands are operated under the unique word .com domain name.

You can buy licorice through Licorice.com, you can buy chocolate through Chocolate.com, you can buy pretzels through Pretzels.com, and you can buy caramels through Caramels.com.

The company's authoritative domain name combined with a great brand has a reach beyond e-commerce sites. And GOAT Foods branded vending machines can be found in many places in the United States. The company's business model appears to be successful, as evidenced by its growth and new brands.

Just last week, GOAT announced the upcoming launch of Cookies.com, which, as you might imagine, will sell cookies:

Since Cookies.com was registered under Whois privacy, it is unclear if the domain has been acquired or is in the process of being acquired.

With the launch of Cookies.com, the company operates ten brands. In fact, GOAT Foods may have been the buyer of Bagels.com earlier this year when it was acquired via Sedo for $500,000.The Bagels.com domain name was registered under Whois privacy.

GOAT Foods is doing great things with great brand names, and the growth of its brand shows the company's confidence in using word.com domains as consumer-facing brands.

Source: domaininvesting