Shaadi.com - Indian dating company spends all its money to acquire domain name

Industry Information 07 Apr 2024 10:48:15 AM By:DN domain name editor
Abstract:

The Shaadi.com domain name was registered in 1996 and acquired by its founder and CEO Anupam Mittal in the late 1990s. The price was approximately US$25,000.Shaadi means wedding or marriage in Indian English.

Shaadi is an Indian matrimonial and marriage services company that operates through the domain name Shaadi.com.

The domain was registered in 1996 and was acquired by its founder and CEO Anupam Mittal in the late 1990s for approximately $25,000.

In Indian English, "Shaadi" means wedding or marriage.

Shaadi.com - Indian dating company spends all its money to acquire domain name

In a recent interview, Mr. Mittal revealed that although the company had $30,000 in its account at the time, he made the bold decision to invest in the domain name because he believed it would yield better results in the long run. The company initially operated under the domain Sagaai.com before transitioning to Shaadi.com.

The CEO of Shaadi stated:

"We saved about $30,000 for the company. We got Shaadi.com for around $25,000. $25,000 or $30,000 seemed a bit high, but I believed that without a domain name that could be ubiquitous and category-defining, it would have been tough, but it would have made our lives much easier. So, we spent all our money."

It's worth noting that Anupam Mittal's net worth is estimated at $2.2 billion.

Source: domaingang

Resurrecting the Enron.com domain: an alternative marketing tour of a historical legacy

Resurrecting the Enron.com domain: an alternative marketing tour of a historical legacy

Enron, the one-time energy giant, is once again in the conversation more than two decades after its collapse, but this time the focus is not on a business recovery but on the return of the domain name Enron.com. The domain name,

Industry Information 04 Dec 2024 09:43:51 AM

SEO challenges abound after domain name change - Wedding Company Insights

SEO challenges abound after domain name change - Wedding Company Insights

Many people think that exact match long tail domains “automatically” rank high on Google, but the truth may be more complex than that, and a recent experience by Ashish Mishra, founder of The Wedding Company, offers a new perspective on the

Industry Information 04 Dec 2024 09:00:29 AM

DN platform facilitates high-priced deal for rare two-letter YB.net!

DN platform facilitates high-priced deal for rare two-letter YB.net!

On November 29th, the rare two-letter domain name YB.net successfully completed a transaction on DN.com, the global premium domain name trading platform! The two-letter domain name was sold at a high price of six-figure RMB.

Industry Information 02 Dec 2024 02:27:17 PM

Why are non-.com three letter domain names a bad investment?

Why are non-.com three letter domain names a bad investment?

Assuming we choose only the first 500 keywords to combine for a three-word domain name, the number of possible combinations would be 500³ = 125 million. This is a huge number. The more domain names available on the market, the less likely

Investment 02 Dec 2024 09:04:09 AM

2024 Domain Trading Roundup: Record High Prices for Various Common Domain Names

2024 Domain Trading Roundup: Record High Prices for Various Common Domain Names

Before you know it, there is only one last month left in 2024! It's been a bright year for the domain trading market, with overall transaction volumes remaining substantial. For this reason, we've meticulously compiled a list of the top 10

Industry Information 30 Nov 2024 04:10:07 PM

.AI domain name registrations surge with 40,000 new registrations in the last two months!

.AI domain name registrations surge with 40,000 new registrations in the last two months!

Registrations for .AI domain names have grown by nearly 40,000 in the last two months, demonstrating the strong demand for this top-level domain (ccTLD) in the artificial intelligence industry. According to Anguilla's registry data,

Industry Information 30 Nov 2024 09:38:45 AM

Shaadi.com - Indian dating company spends all its money to acquire domain name